Seth Godin on Storytelling, Marketing, Brands & Human Behaviour | #285
Seth Godin, best-selling author and one of the top marketeers in the world, joins Faisal for episode 285. Faisal quickly dives into questioning Seth about the art of story telling. He also explains to Faisal the importance of understanding purpose. Two things should be very clear with the development of anything, who is it for, and what is it for. A lot of beneficial advice is shared from Seth. Things like, if you’re gonna quit, when's the right time to quit. How to deal with praise versus criticism. And a personal favourite, Seth’s rule for himself. Which actually was advice given to Faisal by his high school teacher. The episode ends with a discussion on talent versus skill before Seth almost reveals why he said yes to do the episode. A jam packed episode with lots of empowering information for any listener. 💪 Join the Inner Circle and Get an Extra Episode of FG Every Week: https://freshlygrounded.com/innercircle 📦 GET THE FRESHLY GROUNDED CARD GAME: https://shop.freshlygrounded.com 0:00 - intro 01:23 - the art of storytelling 05:00 - the choices we make in our story 06:25 - the difference between having a purpose and doing something on purpose 09:10 - there are no quick wins 11:00 - when should you quit? 13:45 - analysing data 15:58 - inner circle 17:00 - brands decreasing their quality 18:40 - the dangers of typography 21:05 - the objective of any brand 24:09 - how does somebody become comfortable being wrong 25:35 - praise versus criticism 28:50 - the rules we set for ourselves 29:58 - a Seth Godin rule (don’t seek reassurance) 32:00 - the tribe mentality 36:25 - talent versus skill ---------------------------------------------------------------------------- FREE AUDIOBOOK FROM AUDIBLE 📚 Free Trial: https://tidd.ly/3m4Qe0Z 💸 Discounted Membership: https://tidd.ly/3E3D9el ---------------------------------------------------------------------------- OUR FREE ONLINE COURSES 📚NEW: Automate Your Brand: Time-Saving Ways to Grow your Social Media Brand on a Budget: https://skl.sh/3pky0Hc 💸 How to get Sponsorships and Brand Deals Masterclass - https://www.skillshare.com/r/profile/... ---------------------------------------------------------------------------- 🛠 OUR EQUIPMENT 🎙 Podcast Mic (same as ours but newer and cheaper): https://geni.us/t4mXU 🎥 Camera: https://geni.us/W71UQ 🎚 Audio Recorder: https://geni.us/eIBH 🗜 Microphone Stand: https://geni.us/fSO7F4 🗜 Microphone Stand (Cheap Version): https://geni.us/iQcoMFM 💡 Mood Lighting: https://geni.us/vlaNS9 💡 Lighting Bridge (You Need This If You Buy That 👆): https://geni.us/VusG By using the above links Freshly Grounded gets a little kickback of the money to support the podcast, at no extra cost to you. ---------------------------------------------------------------------------- ✉️ Contact Us • Instagram: / freshly_grounded • E-mail: [email protected] ---------------------------------------------------------------------------- The views expressed by our guests do not necessarily reflect the views of Freshly Grounded or its hosts. ---------------------------------------------------------------------------- 🤙 Huge thank you to our supporters and Patrons who allow us to keep this project alive.
