Developing a corporate social responsibility (CSR) strategy: Finding and creating advocates

In this video, we discuss part 4 of our 5 part series on developing a corporate social responsibility (CSR) strategy: finding and developing advocates. We explore the three parts of finding internal advocates and why the other phases of research, articulate and "back-it-up" must be completed before starting this phase. We also explore where to find the most unlikely internal advocates.  Timestamp of our discussion: 0:00 - Intro 1:30 - 3 elements of finding internal advocates 3:15 - Creating internal advocates 5:50 - Lining up support before pitching leadership 6:27 - Where unlikely advocates come from Learn how to develop a CSR strategy step-by-step:    • Corporate Social Responsibility Strategy D...   Understand the benefits of Corporate Social Responsibility:    • Top 7 benefits of Corporate Social Respons...   Prefer to read? Here's what's we discussed: https://www.benevity.com/resources/co... #corporatesocialresponsibility #csr #corporatesocialresponsibilitystrategy Connect with Nicole Mcphail on Linkedin and Instagram   / nicolepivot   @nicemcphail Music by    / ikson   @iksonmusic