Mastering Social Impact and CSR Strategy Part 1: The Research Phase

In this video, you'll learn how to conduct research to build your social impact and corporate social responsibility strategy. We chat with Nicole McPhail, Co-founder and Managing Partner with Darwin Pivot, and explore connecting your strategy with business priorities, how to get employees involved, and how to differentiate between outcomes and outputs. Finally, we give you the first steps to do internal and external research. Timestamp of our discussion 0:55 - Research Phase 1:04 - Why build a social impact strategy 3:20 - Top down vs. bottom up social impact pressure 5:39 - Connect social impact strategy to business priorities and objectives 7:53 - How to build your strategy with employees 13:50 - Internal and External research This is part 1 of our 5 part series on building a social impact and corporate social responsibility strategy. Watch: Part 2 - The Problem Solving Phase:    • Mastering Social Impact and CSR Strategy P...   Part 3 - Benchmarking:    • Mastering Social Impact and CSR Strategy P...   Part 4 - Advocacy (finding champions) Phase:    • Mastering Social Impact and CSR Strategy P...   Part 5 - The Pitch:    • Mastering Social Impact and CSR Strategy P...   Bonus Episode - What if your strategy wasn't approved?    • What if your social impact strategy is den...   Prefer to read: https://benevity.com/resources/csr-so... Connect with Nicole: [email protected] Learn more about Darwin Pivot: darwinpivot.com Learn more about building a social impact strategy:    • Corporate Social Responsibility Strategy D...   Music by    / ikson   @iksonmusic