The Creative Process Behind Melissa Ben-Ishay's Recipes

For Melissa Ben-Ishay, baker, mom and founder of Baked By Melissa, baking is her time to relax and as she states is "relatively simple." However, when discussing her new book "Cakes By Melissa," Ben-Ishay shares that her goal while writing this cook book was for it to act as a tool and inspire her readers. BUILD is a live interview series like no other—a chance for fans to sit inches away from some of today’s biggest names in entertainment, tech, fashion and business as they share the stories behind their projects and passions. Every conversation yields insights, inspiration and plenty of surprises as moderators and audience members ask questions. It all happens several times a day live and live-streamed on BUILDseries.com. Follow us: TWITTER:   / buildseriesnyc   FACEBOOK:   / buildseriesnyc   INSTAGRAM:   / buildseriesnyc   #BUILDseries #Interview