Top 5 Mistakes Developers Make When Publishing a Game Globally (And How to Fix Them) | Stephen LEE

Top 5 Mistakes Developers Make When Publishing a Game Globally (And How to Fix Them) | Stephen LEE

Download Slides: https://www.dropbox.com/s/xcrfoqylh88... Interview with Stephen Lee: http://gamesauce.org/news/2014/05/15/... Delivered at Casual Connect Asia, May 2014 As social and mobile games continue to explode, developers are now armed with more tools, and can reach a wider audience, than ever before. Unfortunately, competition is fierce, and most games launched will not succeed. How can developers give themselves the best chance to beat the odds? This talk will share perspective from a publisher's perspective and highlight key issues developers should be mindful of when getting ready to launch and grow their games globally.