Meta Business Portfolio Setup Tutorial 2026 (Meta Business Manager)

Setting up a Meta Business Portfolio properly in 2026 looks a bit different from how it worked a couple of years ago, and getting it wrong early on causes problems later with ad accounts, page access, and business verification. This video walks through the full setup from a blank Meta Business Suite account: creating your business portfolio, adding your Facebook page and Instagram account, setting up your first ad account, and giving team members or clients the right level of access without handing over more control than you need to.