What truly makes a health brand last? Is it marketing hype… or products that actually work? In this episode of Going Beyond the Deal, we sit down with Chase Ramey, CFO of Organifi, to explore the real story of building a purpose-driven supplement business. From the challenges of competing with giants like the Joe Rogan audience and Huberman crowd, to creating high-quality efficacious products like plant based protein, Organifi green juice, shilajit gummies, and creatine gummies, this conversation dives deep into what health and wellness really means. We talk about the power of adaptogens for stress, why Athletic Greens alternatives are booming, and how to stay lean as a business in today’s world. Chase shares his journey from a liberal arts degree and the big four accounting grind into the fast-paced food supplement business. If you’ve ever wondered how to start a supplement business, what makes the best diet supplements, or how companies survive with cash flow management and a sharp cash conversion cycle, this video is for you. Stay tuned as J. Michael Fischer Jr. guides the conversation with honesty, humor, and inspiration. ⏱️ Key Timestamps 0:00 – Competing in a crowded wellness market 1:00 – Who is Chase Ramey and why Organifi matters 5:30 – From liberal arts degree to Big Four accounting 14:20 – Burnout, stress, and discovering adaptogens for stress 18:45 – Meeting Drew Canole and joining Organifi 27:05 – Building a food supplement business without outside capital 34:15 – Cash flow management and cash conversion cycle explained 42:00 – Why Organifi green juice, plant based protein & shilajit gummies work 50:10 – Life, family, and the deeper meaning of health Resources: Connect with Michael on LinkedIn: / j-michael-fischer-jr-b2868230 DBD Investment Bank: https://www.dbdinvestmentbank.com/ Connect with Chase on LinkedIn: / chase-ramey-06894150 Follow Chase on Instagram: / reels Organifi : https://www.organifishop.com/ TheMedicin : https://www.themedicin.com Guest Bio: Chase Ramey is the CFO of Organifi, a leading health and wellness company dedicated to creating high-quality, efficacious supplements. With a background in accounting at Deloitte, Chase combines financial expertise with operational strategy to help scale Organifi without outside capital. 🔔 If you’re into health and wellness, whole foods diet, customer loyalty retention, and mindful living, hit that subscribe button. We’re bringing you the stories, lessons, and insights you won’t find anywhere else 👉🏻 / @goingbeyondthedeal 🎬Suggested videos for you: ▶️ • How @BuddyValastroandFamily Built a Billio... ▶️ • How This Real Estate Law Firm Grew 25% Ove... ▶️ • Why Most Business Owners Fail at Tax Plann... #Organifi #HealthAndWellness #PlantBasedProtein #GreenJuice #FoodSupplementBusiness #DietSupplements #AdaptogensForStress #ShilajitBenefits #CreatineGummies #AthleticGreensAlternative #WholeFoodsDiet #BenGreenfieldPodcast #MindPumpPodcast #JoeRoganAudience #WellnessLifestyle #NaturalSupplements #BusinessGrowthTips #CashFlowManagement #CustomerLoyalty #GoingBeyondTheDeal "11 Daily Health Essentials I CANNOT Live Without (Try These!)", "Why Organifi Tastes So Good", "Best Greens Powders 2025: Top 5 Healthy Greens Supplements", "How to Get More Energy & Why Green Juice Can Change Your Life: Powered by Organifi", "3 Supplements You Should NEVER take | Dr. Janine", "Your Complete Guide To An Effective Parasite Cleanse"