Google’s Universal Commerce Protocol Explained - How AI Will Change Online Buying

Connect with our experts now directly for a 1:1 call: https://bit.ly/4nTu2ne AI is quietly changing how buying happens online. Google’s Universal Commerce Protocol moves discovery, decision, and checkout into a single AI driven conversation. No storefront. No traditional checkout flow. No handoffs. This is not a UI upgrade. It is a structural shift in how demand is captured, how visibility is earned, and how control moves upstream toward AI systems. In this video, we explain What Universal Commerce Protocol actually is How AI powered commerce works inside conversational interfaces What brands risk losing if they stay unprepared What B2B and ecommerce leaders should act on now If you sell online and care about future proofing demand, this is a conversation you cannot ignore. This breakdown is essential for teams working on Large Language Model SEO (LLM SEO), SEO for LLMs and AI search, and LLM SEO optimization techniques as commerce and search begin to merge. Watch now before this becomes the default buying experience. Visit our website https://ftaglobal.in Subscribe to our YouTube channel    / @fta-global   Follow us on LinkedIn   / ftaglobal   Follow us on Instagram   / firetheagency