What actually makes you want to wear a watch? For years, I focused on brands, movements, finishing, and all the things we're told make a watch desirable. But the part of a watch we actually look at every single day is the dial. In this video, I explain why that realization changed the way I look at my own collection, why some less expensive watches get more wrist time than my grail pieces, and why brands like Atelier Wen are making some of the most interesting dials in watchmaking right now. What watch in your collection has your favorite dial?