"Hello, I am Macintosh": The Legendary 1984 Apple Demo That Made History

Witness one of the most pivotal moments in technology history: the 1984 Apple Shareholders Meeting where Steve Jobs officially introduced the Macintosh to the world. This rare, full-length recording captures the electric atmosphere at the Flint Center on January 24, 1984. The event begins with CEO John Sculley discussing Apple’s financial rebound and future strategy before handing the stage to Steve Jobs. In a now-legendary speech, Jobs paints IBM as the villain ("Big Brother") and positions Apple as the only force for freedom in personal computing. The highlight of the video is the dramatic unveiling of the Macintosh, where the computer famously speaks for itself, saying "Hello" to the audience. The presentation also covers the introduction of the Lisa 2, the announcement of the Apple University Consortium, and a look inside Apple’s revolutionary automated factory in Fremont. Whether you are a tech historian, an Apple fan, or interested in business strategy, this video offers a fascinating look at the vision that shaped the modern computer industry. #apple #stevejobs #macintosh *** Love our content? Help us create more by supporting us on Patreon: www.patreon.com/EconomicInsights. Every contribution helps us bring more fascinating insights to you. Thank you for your generosity and for being a part of our community! *** Timestamps [00:00] Intro & "1984" Commercial Teaser [00:41] CEO John Sculley Opens the Meeting [01:44] Introduction of Apple Board of Directors [03:12] Formal Business: Election of Directors & Proposals [12:36] "What a Feeling" Music Video Montage [16:37] John Sculley: 1983 Financial Review & Strategy [25:05] Apple II Sales & Market Strategy [36:47] Steve Jobs Takes the Stage: A History of IBM vs. Apple [39:35] The Famous "1984" / IBM "Big Brother" Speech [40:51] Introducing the Macintosh [43:56] The Reveal: Steve Jobs Unveils the Mac [46:10] The Macintosh Speaks: "Hello, I am Macintosh" [48:46] The "Test Drive a Macintosh" Ad Campaign [52:09] Announcing the Apple University Consortium (Ivy League Partners) [54:21] Inside the Automated Macintosh Factory [57:03] Macintosh Development Team Video [01:06:54] Introducing the Apple Lisa 2 Family [01:09:05] Al Eisenstat Returns: Vote Tally Results [01:14:47] Q&A with Steve Jobs and John Sculley