Facebook Ads Tutorial: Meta Just Changed EVERYTHING (New Campaign Structure Revealed)
Meta secretly removed the Advantage+ toggle, and most advertisers don't even know it happened. If you're looking to stay ahead, consider checking out a Facebook ads tutorial to learn new strategies and adapt before your competitors do. FREE DOWNLOAD: Get Marketer's Guide to Meta: Tactics for Facebook + Instagram from HubSpot 🔗 https://clickhubspot.com/470783 Meta just changed EVERYTHING about Facebook Ads - and if you're still running campaigns the old way, you're already behind. In this latest tutorial, Foundation Marketing CEO Ross Simmonds breaks down Meta's massive 2025 updates that are transforming how successful advertisers build, optimize, and scale their Facebook ad campaigns. What You'll Learn: ✅ Meta's new campaign structure (Advantage+ is completely different now) ✅ How to trigger Advantage+ campaigns without the old toggle ✅ New audience targeting strategies that actually work in 2025 ✅ Creative best practices for Meta's AI-driven algorithm ✅ Budget optimization secrets most advertisers miss ✅ Placement and device targeting updates you need to know ✅ Key metrics to track for profitable campaigns TIMESTAMPS: 00:00 - Intro: Why Facebook Ads Changed Everything 01:04 - Meta's New Campaign Structure Explained 05:04 - Audience Targeting Evolution 05:48 - Placements, Devices & Brand Safety Updates 07:16 - Creative Strategy & Campaign Flow 08:46 - Optimization & Metrics That Matter 09:33 - 2025 Facebook Ads Playbook Summary KEY TAKEAWAYS: Advantage+ campaigns now activate based on setup criteria, not toggles Existing customer budget caps are GONE - use exclusions instead Creative-to-user matching is more critical than ever Campaign-level budgets optimize better than ad set budgets You can finally control placements in Advantage+ campaigns #FacebookAds #FacebookAds2025 #MetaAds #DigitalMarketing #FacebookAdvertising #SocialMediaMarketing #PaidSocial #MarketingTips #FacebookMarketing #AdvantageePlus #MetaAdvertising #OnlineAdvertising #SMBMarketing #MarketingStrategy #AdOptimization Subscribe for more HubSpot 🔗 https://clickhubspot.com/t90m 📙 FREE Certification Courses Digital Marketing Certification: 👉 https://clickhubspot.com/od6 Social Media Marketing Course: 👉 https://clickhubspot.com/Social-Media... SEO Training Course: 👉 https://clickhubspot.com/SEO-Training... Email Marketing Course: 👉 https://clickhubspot.com/Email-Market... About HubSpot HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers. ⚠️ Disclaimer The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature. #HubSpot
