Australian Army Reserve Recruitment Ad 1980's The Bank Bloke.

Australian Army Reserve Recruitment Ad 1980's The Bank Bloke.

“Do something for yourself, join the Army Reserve.” This was one of the Army’s most iconic campaigns, broadcast on Australian television throughout the 1980s and 1990s. The advertisements were set to Tchaikovsky’s rousing battle hymn, the 1812 Overture, and portrayed an Army that was as comfortable displaying its militarism as it was exhorting the perks of enlistment. For a long time, the identity of the Army was inextricably connected to the landing at Gallipoli in 1915 and the sacred legends of the first world war. The institution stood for such ANZAC values as: reckless valour in a good cause … enterprise, resourcefulness, fidelity, mateship, and endurance that will never own defeat. This lore nourished the public’s broad-based support for the institution. The Australian Army Reserve is a collective name given to the reserve units of the Australian Army. Since the Federation of Australia in 1901, the reserve military force has been known by many names, including the Citizens Forces, the Citizen Military Forces, the Militia and, unofficially, the Australian Military Forces. In 1980, however, the current name—Australian Army Reserve—was officially adopted, and it now consists of a number of components based around the level of commitment and training obligation that its members are required to meet.