Beyond “beyond”—next-generation alternative proteins can help reach “peak meat” | SOSV Climate Tech

Beyond “beyond”—next-generation alternative proteins can help reach “peak meat” Seventy percent of Americans have tried alternative protein products, but the sector’s actual market share is still just around 3%. This suggests consumers are very open to foodtech, but durably making a dent in climate change requires something more than what exists in the market today. On this panel, we’ll talk with three founders bringing next generation products to the market soon. The U.S. is expected to peak in total meat consumption in 2025. But the real impact of this sector will be global. Internationally, the surging middle class has driven up meat consumption by 58% in 20 years— and with it, all associated emissions and problems. SPEAKERS Dr. Lisa Dyson, CEO, Air Protein Dr. Inja Radman, Co-founder and CSO, New Culture Dr. Sandhya Sriram, CEO Shiok Meats Moderator Po Bronson, General Partner, SOSV; Managing Director, IndieBio; Co-author, Decoding the World