Doritos© Crash the Superbowl 2014 by Sam Hryniewiecki  |  Magnefire Studios

Doritos© Crash the Superbowl 2014 by Sam Hryniewiecki | Magnefire Studios

"Life is short. Make it bold!" Created single-handedly by our lead animator, Sam Hryniewiecki's, this Doritos Crash the Superbowl 2014 contest entry takes on a new perspective. Witness the moment when a Doritos© chip meets the world and then it's crunchy fate in this 30 second animated commercial spot.