Introducing UAD Avalon VT-737 Tube Channel Strip Plug-In
Exclusively for UAD hardware and UA Audio Interfaces, and fully endorsed by Avalon Design, the Avalon VT-737 Tube Channel Strip plug-in captures the entire hit-making essence of the channel strip that defined the sound of modern music. Learn more here: https://u.audio/2QiLuoN Famous for recording "radio-ready" vocals, and the dominant player in chart-topping pop, hip-hop and R&B productions, Avalon's flagship VT-737sp channel strip is the best-selling standalone channel strip ever made. From Jay-Z and Dr. Dre, to Babyface and Beyonce, to Eric Clapton and the Rolling Stones, the VT-737sp — and it's iconic microphone preamp — delivers consistently polished results, with professional gloss and detail. After carefully auditioning multiple Avalon 737 hardware units, the UA team selected a "golden unit" with the ideal optical compression response. UA's DSP team then artfully captured the target hardware's class-A tube amplifier section with custom-wound transformer, LED-style optical compression, and discrete four-band EQ — the signature Avalon sound heard on thousands of chart-topping hits. ♫ Song Info ♫ Zeroh ft. Devin Morrison & DJ Jazzy Jeff - Eazy Produced by: Devin Morrison Mixed by: Ben Lindell Mastered by : Chris Athens Harnessing UA’s Unison technology, the Avalon VT-737 plug-in captures the original hardware’s mic preamp impedance, gain stage “sweet spots,” and exact circuit behaviors, giving you all the detailed sonics of the original Avalon hardware — including its gentle high-pass filter for removing mud and low-end gunk. And because the VT-737's front-panel Hi-Z input is a legendary bass DI, the VT-737 plug-in's Unison-enabled Hi-Z input endured rigorous evaluation, ensuring it was virtually indistinguishable from the original hardware. Excelling on vocals, bass, acoustic guitar, and voice-over work, the VT-737 plug-in's dynamics section emulates the hardware's gentle touch rather than adding squash or crunch. Its relatively transparent compression also make it perfect for "stacking" the compressor again at mixdown, expertly controlling the dynamics of a vocal in a dense mix. The Avalon VT-737 Tube Channel Strip plug-in expertly emulates the hardware's discrete four-band EQ, allowing you to sculpt lead vocals with larger-than-life presence, placing them front-and-center in any mix. Like the hardware, the EQ can easily be placed before or after the compressor, and the mid bands can be engaged as sidechain filters for laser-focused compression. And with the 32k high frequency "air band," you can add delicate shimmer to everything from strings to background vocals to acoustic guitars. --------------------------------------------------------------------------------- → Like Universal Audio on Facebook: / universalaudioinc → Follow @uaudio on Instagram - / uaudio → Find @uaudio on Twitter: / uaudio → Subscribe to UA’s YouTube Channel: / universalaudio → Learn more about Universal Audio - https://www.uaudio.com/ ---------------------------------------------------------------------------------- About Universal Audio Inc. Founded in 1958 by recording pioneer Bill Putnam Sr., and refounded in 1999 by Bill Putnam Jr., Universal Audio is best known for its classic, hand-built analog hardware and advanced UAD Digital Signal Processing technology for recording, mixing, and mastering audio. Headquartered in Scotts Valley, California, UA is focused on merging the best of vintage analog and modern digital technology, following its rich recording heritage and motto, “Analog Ears. Digital Minds.” ©2019 Universal Audio, Inc. All rights reserved. Product features, specifications, pricing, and availability are subject to change without notice. The "Universal Audio" name, UA "diamond" logo, “Apollo,” “Apollo Twin,” “UAD,” “Powered Plug-Ins,” and “UAD-2 Powered Plug-Ins" are trademarks of Universal Audio Inc. *All other trademarks contained herein are the property of their respective owners.
