Unlock the power of ESOPs! In this video, we break down how Employee Stock Ownership Plans (ESOPs) work, why top startups use them, and how they become a secret weapon for attracting talent, boosting growth, and retaining top performers. Whether you’re a founder, an early employee, or someone exploring startup equity, this video gives you a clear and practical understanding of ESOPs — vesting, cliff period, dilution, buyback, taxation and more. Perfect for: startup founders, employees, and anyone curious about how modern companies reward their teams. 👉 Watch till the end for real examples and smart tips to use ESOPs the right way! 👉 Subscribe for more startup insights, funding breakdowns, and business deep-dives.