Home Alone VHS Promotion $5 Off Pepsi Coupon (20th Century Fox) TV Commercial - 1991

Home Alone VHS Promotion – $5 Off Pepsi Coupon (20th Century Fox) – 1991 Release Dates & Regional Names • US VHS Release: August 23, 1991 (street date) • Promotion: Fall 1991 (September–December, back-to-school & holiday tie-in) Manufacturer: 20th Century Fox Home Entertainment Publisher: FoxVideo Country of Origin: USA Theme: Home Video Promotion – Pepsi Cross-Promotion Rebate Coupon Pieces: Home Alone VHS cassette (standard clamshell packaging) Age Range: PG (film rating) Original Retail Price: $24.98 USD (suggested retail) / $19.98 after $5 Pepsi coupon redemption Key Features • Full-length Home Alone feature film on VHS (103 minutes) • Special $5 instant rebate coupon attached to participating Pepsi products (12-packs, 24-packs, 2-liter bottles) • Coupon redeemable at checkout when purchasing the VHS tape • Heavy TV, print, and in-store advertising featuring Kevin's scream and Pepsi branding Notable Details • Coupon design featured Kevin McCallister's iconic "scream" face with Pepsi logo and "$5 Off Home Alone Video" text • Available at major retailers: Walmart, Kmart, Blockbuster Video, grocery chains, electronics stores • One of the largest and most successful VHS cross-promotions of the early 1990s Fun Facts • Home Alone became the best-selling VHS of all time in its first year (estimates 15–20+ million copies) • Pepsi promotion significantly boosted initial sales and rentals • Iconic "scream" coupon design remains peak 90s nostalgia • Tied directly to the film's record-breaking holiday box office success ($285.8M domestic) • Specially marked Pepsi packaging featured Home Alone branding and coupon offer 🏠📼🥤