Georgia Beattie And Penelope Sattler: Family Business Primer Q&A

Family businesses and the generational legacy they carry are essential to the way we function. Managing a family business includes managing what the business needs to thrive, managing what the family needs/ wants as a whole, and managing what each individual family member needs/ wants to thrive (it's like three full-time jobs). You may be a problem solver but this three-way dilemma is an ongoing issue that you have to deal with on a daily basis. Let those who've dealt with it and succeeded help you do the same. About the Speaker/s Penelope Sattler Owner @ Terra Firma Foods Penelope Sattler is the Director and Owner of Terra Firma Foods Pty Ltd, a superfood company bringing the benefits of Tigernuts to Australia. She is also the General Manager of Barnbougle Golf, which has been voted as the Best Australian Golf Resort. Georgia Beattie Founder @ Corporate Venturing Australia Georgia took on the CEO role at Startup Victoria in 2016. Startup Victoria is the go-to independent startup body for Victoria that focuses on creating more founders and better founders. The main initiatives the company runs are a monthly Pitch Night, Australias first startup platform which offers a single location for events, jobs and mentors, and Victorias first startup ecosystem datamap. She recently founded advisory firm Corporate Venturing Australia. This was driven by her experience of corporate venturing within Australian listed companies and the opportunities to create a better landscape for innovation. Georgia is also a board member of Second Bite, Expert Advisory Member for the Australian Federal Government Accelerating Commercialisation Programme, an advisory board member of Law Squared, an advisory board member of Silicon Block and an advisory board member of Pride Cup.