Group Attraction explains why we join certain groups and not others. This video looks at the top three reasons we are attracted to groups. Working from Beebe & Masterson's Communicating in Small Groups (Affiliate): https://amzn.to/2YtsUhd Reference: Beebe, S. A., & Masterson, J. T. (2020). Communicating in small groups: Principles and practices. (12th edition). Pearson Publishing. The Organizational Communication Channel provides supplemental lessons for traditional, hybrid, and 100% online courses for students and teachers everywhere. Feel free to subscribe.