The Entrepreneurial Illusion: They Take the Gold, You Keep the Glitter | Humphrey Bowles

We don't call Jeffrey Archer a "Microsoft Word Author," yet we accept "Airbnb Host" and "YouTube Creator" as legitimate identities. This linguistic sleight of hand reveals the truth: platforms aren't tools for entrepreneurs, entrepreneurs are tools for platforms. In this provocative talk, Humphrey Bowles, founder of Truvi, exposes digital sharecropping - where creators build on land they'll never own while platforms extract maximum value. Learn how the glorification of entrepreneurship has created a generation of branded workers with all the risk but little ownership, and discover how we can reclaim true entrepreneurship in the digital age.