General Motors Motorama Preview 1953

General Motors staged automobile extravaganzas designed to whet public appetite and boost automobile sales with displays of fancy prototypes, concept vehicles and other special or halo models. Motorama grew out of Alfred P. Sloan's yearly industrial luncheons at New York City's Waldorf Astoria, beginning in 1931. They were almost invariably held in conjunction with the New York Auto Show, that for many years was held traditionally in the first week of January. The show officially became known as Motorama when it began to travel around the country in 1953. That year more than 1.4 million visitors saw it; Motorama's opening day in New York drew 45,000 visitors. There was a revue, with orchestra, singers, and dancers. Exhibited at this venue were the Buick Wildcat, Pontiac La Parisienne, Oldsmobile Starfire, Cadillac Orleans and Le Mans. The hit of the show was the Chevrolet Corvette which became a production model. More than 1.9 million visitors attended the show in 1954; it started on January 26 in the Waldorf Astoria, New York. On display were the experimental Oldsmobile F88 and Cutlass, Buick Wildcat II, Chevrolet Nomad station wagon, General Motors Firebird XP-21 and Pontiac Bonneville Special, Cadillac El Camino, Cadillac La Espada and Cadillac Park Avenue, all featuring fiberglass bodies. Source: http://en.wikipedia.org/wiki/General_... For availability and licensing inquiries, please contact: https://www.globalimageworks.com/contact Ref: S032