AI literacy is the ability to understand how AI works, use it effectively, and critically evaluate its output. But it isn’t a simple spectrum or just about how often someone uses AI—understanding, trust, and effective use vary widely. Read More: https://www.nngroup.com/articles/ai-c... Watch Next: • AI Strategy: 3 Key Questions Enroll in live training: https://www.nngroup.com/courses/desig... Subscribe to our weekly newsletter: https://link.nngroup.com/yt-newsletter Follow us and stay connected: Linkedin: / nielsen-norman-group Instagram: https://instagram.com/nngux?igshid=Ym... X(Twitter): https://x.com/nngroup _______________________________________________________ Chapters: 00:00 Definition 00:56 1. AI Novice 01:31 2. Naive Power User 02:03 3. Skeptical Abstainer 02:41 4. AI Expert