How to Franchise Your Business | The Operator’s Roadmap by Brett Payne

Most businesses that try to franchise fail — not because their product’s bad, but because their system isn’t built to scale. They get buried in legal paperwork, bloated brand decks, and consultants who’ve never actually operated a franchise. In this video, Brett Payne, CEO of 10X Enterprises, reveals the operator’s roadmap for franchising your business the right way — with clarity, control, and profit. You’ll learn the five foundational steps that turn your company into a franchise that scales without chaos. 👉 Download your FREE Franchise Master Plan PDF here: https://BrettCPayne.com/franchise-mas... 🎯 Here’s what you’ll learn: ✅ Why franchising isn’t about lawyers or logos — it’s about systems and leadership ✅ How to systemize your business so it runs without you ✅ How to design a franchise model that creates win-wins for franchisors and franchisees ✅ The right time to build your legal structure (and what to include) ✅ How to launch a real franchise sales engine that attracts the right partners ✅ Why leadership, not control, is the key to scaling sustainably 📍 Chapters: 00:09 Why Most Franchises Fail 00:59 The Operator’s Advantage 03:41 Step One: Systemize Your Business 05:08 Step Two: Build Your Franchise Model 09:35 Step Three: Create Your Legal Structure 12:39 Step Four: Launch Your Sales Engine 15:04 Step Five: Scale Through Leadership 16:23 The System for Freedom 🔥 If you’re ready to franchise your business — but don’t want to drown in complexity or chaos — this is your blueprint. Watch until the end, then grab the Franchise Master Plan PDF to franchise smarter, faster, and with confidence. 💬 What’s one process in your business that would break if you tripled your locations tomorrow? Drop it in the comments — because that’s where your roadmap begins.