https://www.learnaccountingfast.com Come with me as we search for a Company with a Durable Competitive Advantage. Follow Me… Lets begin this journey to discover what is a Durable Competitive Advantage and why is it so important to Warren Buffett (one of the richest men on Earth and one of the greatest market investors of our times) So what is a DCA? A Durable Competitive Advantage Company is I encourage you to look at the words to find what Warren is looking for Durable: lasting and resisting wear. Competitive: As good as or better than others. Advantage: A condition that puts one in a superior position. Here we see Warren looking for a company with a DCA why? because over time the risk is diminished and gains will be increased. The kind of business that would over time make Warren super rich..Makes sense yeah? less risk more gains if he hangs on.... Do you agree yes or No? 3 ELEMENTS OF A DCA: We discover what are the 3 elements of a Durable Competitive Advantage in other words we need to have all 3 to ensure we have a true DCA at the core. Lets explore them 1..Unique product or service..Something special in his words "Coke" 2. Low cost to reproduce and leverage from. Buy low sell high. Sound simple enough yeah? 3.Constantly needed by the market place again in his words Wrigley chewing gum...Hmmm I am reminded of Blue tac a unique product that is low cost and consistently needed in the world. Do you agree with this statement? OWN THE MIND OF THE CUSTOMER: Warren is looking for a company that owns the mind of the customer.. Again Coke has done this well for many years now also Wrigleys Chewing Gum. Panadol is similar and Blue tac as they come out with a product name first in the market and the people use the product name when shopping. I remember when I was a lad Levis had the same power...everyone wanted Levis jeans as there where no others in the game. Can you think of others that reflect the ownership of the mind of the customer.. Business is always looking for this power. Can you think of a business who owns the mind of their customers? let me know in the comments below. LearnAccountingFast “ Street Smart Business Skills Fast” #learnaccountingfast #entreprenuermindset #entreprenuer #market #billiiniaremindset #btc #billionaire #billions #bitcoinminin #bitcoin #womenempowerment #blkcreatives #moneymaker #quotestoliveby #investinyourself #smallbusiness #buildyourbusiness #femaleentrepreneurs https://www.learnaccountingfast.com