Chapter 2: Desire – The Starting Point of All Achievement | Think and Grow Rich |

In this chapter, Napoleon Hill emphasizes that desire is the foundation of success. A simple wish or hope is not enough — it must be a burning desire, so strong that it pushes you to take consistent action until your goal is achieved. Hill explains that every great achievement begins with a clear, definite goal that is deeply wanted. To make desire practical, he provides a six-step formula for turning desire into wealth: 1.Decide the exact amount of money (or goal) you want. 2. Determine what you will give in return to achieve it. 3. Set a specific date for achieving it. 4. Create a clear plan and start immediately, even if you’re not fully ready. 5. Write down a concise statement of your goal (amount, deadline, plan). Read this statement aloud daily, with belief and emotion. The story of Edwin Barnes reappears here, showing how his burning desire to work with Edison led him to persist until he became Edison’s trusted partner. Core takeaway: Success begins with a definite purpose and a burning desire. If you truly want something, commit to it with clarity, persistence, and belief until it becomes real.