FINGER ...

** new upload of this award winning series of spots at higher UHD resolution ** Lars was the 'Head Of 3D / VFX Supervisor' in this series of four television commercials for Coca Cola 'Coke-Zero'. VFX by Againstallodds, Sweden The Final delivery in HD to meet the global, possible 'to-cinema' demands. Brain is the fourth spot in the series of commercials. Lars managed and supervised a team of eight (character animators, modelers, IT lead, generalists and lighting-TD). He established effective strategies to ensure the highest quality of work, delivering each spot to client satisfaction under very tight deadlines. He ensured effective communication between senior management, producers, 3D-CG and VFX personnel. Created and managed an effective CG/VFX Pipeline for the production. Lars determined creative, logistical and technical solutions throughout the production pipeline (pre-production and production stages). He also enjoyed hands-on senior-generalist tasks on a needs-be basis throughout the production. During the R&D and Pre-production stage, Lars was involved with Character development, including several 'hands-on' tests on the 'brain' and 'eyeball'. Lars also interviewed for senior freelance team position and IT lead. DESCRIPTION: Series of four television commercials for Coca Cola 'Coke-Zero'. Final delivery in HD to meet the global, possible 'to-cinema' demands. The campaign features freakish characters (tongues with elephant legs, eyeball with bird legs, a finger and a brain with arms sitting on a drip-tray on wheels). 3D-CG characters and Coke-Bottle with Live-Action digital-stills plates used for the 3D environments. TREATMENT/SOFTWARE USED: Maya-Mental-Ray: modelling, character set-up, animation. particle dynamics, shaders and lighting. Photoshop; for textures/maps. After Effects; VFX compositing Flame; Final Grade and global campaign specific re-formatting. Live-Action plates and digi-stills