Is your attention span actually dying? You've probably heard that the average human can't focus longer than a goldfish. But what if that's a lie? This video dives deep into the psychology of attention in the digital age, revealing why we can binge-watch for hours but struggle to read a single article. We explore the dark truth about how tech companies and app developers use neuroscience to hijack your brain's reward system, feeding you a constant stream of dopamine to keep you hooked. We’ll expose the addictive design of social media feeds, the science behind notifications, and the reason we're all addicted to endless scrolling. But is it all bad? Not necessarily. We also look at how our brains are capable of incredible focus when the reward is high enough, and what this all means for your daily life.