DeadMau5 Interview

DEADMAU5 CMW INTERVIEW Deadmau5 is, quite simply, an icon in Electronic Dance Music. Not just the giant mau5head, but primarily the intricate, involved mixes that make up his art, while he claims all the while that he is "not an artist". His 5 Grammy nominations, 6 Juno nominations and 3 Juno Awards would suggest otherwise, while his brilliance in branding, with over 7million Facebook friends and 2 million Twitter followers. has made him a familiar name far beyond the EDM scene. On Friday, May 9th as part of the 2014 Music Summit, Canadian Music Week presented a Celebrity Interview with Deadmau5 at the Toronto Marriot Hotel. Conducted by well-known Canadian media personality Jian Ghomeshi, this discursive interview moves smoothly from topic to topic, from 21st century economics in the music business to "transparency and communication" with record labels, from discussing Branding to contrasting the explosion of commercial EDM with the rise, exploitation and fall of Disco. Still denying his artistry, Deadmau5 does finally acknowledge that he is, at least, a "Producer" in the sense of "producing, making, manifesting", stating "This is what I do, this is what I am. This is Life."